The Exporters' Association of Crete - EAC, one of the most dynamic regional associations in Greece, is already in the 25^th year constantly standing by the needs of the exporters of Crete. Its work is undoubtedly well known and recognized by all those involved in export trade. Currently, there are 160 Cretan exporting member companies.

The Exporters Association of Crete seeks to unify the stakeholders in Crete, in order to amplify the potential regional characteristics of the island. This proposal can also be a model for the other regions of Greece. Coordinated regional level promotional efforts will positively influence and add value to the promotion of Greek products abroad. Promoting products with the tools of Regional Marketing is an established practice of the Exporters' Association of Crete. The model of exhibiting with a unified profile — as Region of Crete— and the coordinated presence of Cretan enterprises has been successfully implemented by EAC at major international food and beverage exhibitions (ANUGA, SIAL, GULFOOD, FANCY FOOD etc.) attracting a large number of business associates interested in Cretan Products.

Continuous flow of information, exchange of views, with a unique focus on the development of extroversion of export companies and the promotion of Cretan products to foreign markets, is a daily goal of the Exporters' Association of Crete. During its 25 years of operation, EAC has successfully organized efforts to promote Cretan products to foreign markets supported the establishment of the traditional Cretan diet in the daily lives of foreign consumers.

We are constantly seeking opportunities for new business transactions to promote Cretan exporters and to strengthen the island's export trade profile. Developing export strategies, focusing on the distinct advantages and qualities of all the products of each region, is a big job, but we, at EAC, with our limited resources have proved that if there is will (i.e. vision and persistence) there is a way and our vision can become a reality.